AI-powered product discovery for teams that ship fast
From 4 daysto 12 minutes.
Feed SpecFlow your research — interviews, tickets, Slack threads. Get back a stakeholder-ready spec with rationale, UI changes, and tasks. Push to Jira, export a handoff, or open in your coding agent—in one flow.
The AI system for product discovery — not just delivery.
Used by 200+ product teams at seed to Series B
Get started free →No credit card · 2-minute setup · Works with Jira, Notion & more
From signal to shipped
From the teams
2,400+ feature briefs generated · 200+ product teams · avg. 11.8 min
"We shipped a feature in 3 days that used to take 2 weeks to spec."
— Head of Product, B2B SaaS · Series BFinally, a tool that starts with the customer, not the ticket.
— Founding PM, YC W24 · 0→1 product"Our eng lead said it was the clearest brief they'd ever received."
— CEO, developer tools startup · 14-person teamNo credit card · 2-minute setup · Works with Jira, Notion & more
A session in progress
Dashboard
Manage your AI pipeline runs.
Without vs with SpecFlow
No credit card · 2-minute setup · Works with Jira, Notion & more
How it works
From raw signal
to shipped spec.
01
Drop in your signals
Paste a Zoom transcript, link your Zendesk, drop a Slack thread. SpecFlow reads what your users actually said — not what you remember from the last retro.
02
AI synthesizes the brief
In under 12 minutes, SpecFlow surfaces the real need, writes the rationale, proposes UI changes, and maps the data model. No hallucinated requirements — every claim cites its source.
03
Ship it to your stack
One click sends the full brief to Jira, Notion, or directly to your coding agent. No copy-paste. No reformatting. Your whole team works from a single source of truth.
Integrations
Works with your entire stack.
SpecFlow connects to the tools your team already lives in — no new workflows to force.
Jira
Notion
Slack
Zendesk
GitHub
Cursor
ClaudePricing
Simple, transparent pricing.
Start free. Scale when your team does. No per-seat charges until the Team plan.
Free
forever
- 3 briefs per month
- 2 integrations
- Default brief template
- Email support
$49
per month, billed monthly
- Unlimited briefs
- All 8 integrations
- Custom brief templates
- Slack support
- Export to Markdown, Notion, Google Doc
$149
per month, up to 5 seats
- Everything in Pro
- 5 seats included
- SSO & SAML
- API access
- Priority support
FAQ
Common questions.
SpecFlow is purpose-built for product discovery — not general text generation. It understands the structure of a feature brief and actively pulls signal from connected sources like Zendesk, Gong, and Slack, not just what you type into a prompt. Every output is traceable back to real customer data, so you can defend every line in a stakeholder review.
SpecFlow connects to Zendesk, Gong, Intercom, Slack, Jira, Notion, GitHub, and uploaded transcripts or documents. You can also paste raw text or meeting notes directly into the editor. More integrations are added monthly based on team requests.
Most briefs are ready in under 12 minutes from signal to finished document. Complex features with many data sources may take up to 20 minutes. You can queue multiple briefs and review them async — SpecFlow notifies you when each one is ready.
Yes. SpecFlow never uses your customer data to train any model — it is processed and then discarded. All data is encrypted in transit and at rest, and each workspace is fully isolated from others. We are SOC 2 Type II certified.
Pro and Team plans include custom brief templates where you define sections, tone, level of detail, and output format — Markdown, Notion, or Google Doc. Starter users get the default SpecFlow template, which covers the most common PM workflows.
Yes. The Team plan includes SSO, 5 seats, and API access. For larger organizations needing custom seat counts, SLAs, or dedicated onboarding, we offer enterprise agreements — email hello@specflow.app to get started.
Ready?
Your next feature is already
in your data.
Stop writing PRDs from memory. SpecFlow turns your raw signals into a brief your whole team will actually read — in the time it takes to brew a coffee.
No credit card · 2-minute setup · Cancel anytime